In Autumn 2012, Sportmaster Group of Companies created an e-commerce channel for O’STIN, one of its brands. What were the reasons? What were the challenges that the company faced? How important is the transition from multi- to omni-channel distribution for the Russian retail industry? More about this in the CNews interview with German Alekseev, CIO at Sportmaster Group of Companies.

Today’s database systems are being asked to store more information than ever before. According to research firm IDC, the size of data — which it calls the “digital universe” — will grow to 2.7 zetabytes in 2012, up 48 percent from 2011’s record year. This growth is unprecedented, and we must be able to manage databases that contain significantly more information that needs to be retrieved in less and less time. It is more important than ever to understand the options Oracle provides to users within the database that can truly empower your applications regardless of the size of your data sets.