EPAM Empathy Lab is now offering an Accelerator Program to quickly bring cable and network media services to Xbox – from live linear programming to premium VOD.
As Xbox LIVE Application developers with extensive experience in the MVPD space, we are uniquely positioned to help our clients quickly develop and deploy a compelling user experience on the platform.
Xbox Accelerator Program Offers
- Project Management and professional support services
- User Research and Strategy UX and Visual Design
- Xbox Development
- OVM Integration with ThePlatform
- Gesture and Voice Controls through Kinect
Meeting the Challenge
Launching a media application on Xbox can present a wide range of challenges for media and entertainment companies. Some of these challenges include rights and distribution, user authentication, and the technical limitations of the platform. In addition to these challenges, members of the Xbox LIVE Applications Developer Partner Program must maintain a close relationship and understanding of the Xbox ecosystem. This ecosystem includes visual and UX guidelines as well as technology certification levels. Selecting the right development partner is critical to the success of launching in the marketplace.
EPAM’s Approach and Solution
As a member of the Developer Partner Program for Xbox LIVE Applications, EPAM Empathy Lab created a fast standup application for the Xbox platform that goes beyond the basic lean back experience. This incorporates a basic set of search and playback features in addition to gesture and voice control through Xbox Kinect as well as compatibility with SmartGlass. This experience aims to serve content owners and networks as well as cable networks and distributors.
- Media Discovery
- Video playback and streaming
- OVM compatibility (ThePlatform)
Throughout all aspects of the Accelerator Program, EPAM provides access to our channel specialists to help support the application publishing process with the Xbox certification team.