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Big Brother Has Your Data, And That’s OK
In a series of interviews with Finextra, a leading independent newswire and information source for the worldwide financial technology community, EPAM’s Balazs Fejes, SVP, global head of financial services business unit, discusses critical changes and struggles that the digital revolution has brought to banking.
The availability of new types of data from digital channels is playing a pivotal role in generating new insights into customer needs and behaviors. In this episode, Mr. Fejes looks at what challenges banks face in their ability to use customer data and drive real value from targeted product marketing in the same way that online retailers have been able to.
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Video
Have Banks Arrived at the Party Too Late?
EPAM examines the future of customer engagement and digital revolution in banking.
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Video
No More False Starts – It’s Time For mPOS to Get Unified
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Video
How Can Banks Better Use Their Data
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Event
Trust over Tools: How to Stop Misinterpreting Consumer Desires
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Video
Banking on the Digital Revolution
EPAM figures out how omnichannel approach in banking can help meet customers' expectations.