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Consumers Unmasked: How is Loyalty Changing?
Consumers let brands into their homes to a greater extent than ever before. For brands, this is an opportunity to leverage proximity in pursuit of loyalty – but who will take that opportunity? EPAM Continuum experts share their views on loyalty, and how brands can take advantage of that.
Hear insights about:
- Consumers’ approach to loyalty after the pandemic
- How brands can take advantage of consumers bringing brands home to build real loyalty
- Emerging factors that have great potential to influence loyalty in the future.
Learn more about our latest research and register to follow the 12-month study here.