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  • Retail

Helping you accelerate growth and agility through experience-led, tech-enabled business transformation.


Core Focus Areas

Business Transformation

COVID has accelerated both retailers and consumers’ appetite for innovation. Customers expect more from their brands than ever before. To keep up with evolving expectations, retailers need a partner who not only thinks creatively, and realistically, about new concepts and ideas, but one that can bring it to life. From enabling sustainable retailing to creating next-gen commerce to designing the store of tomorrow, our team of consultants, designers and engineers can help you imagine, design and build solutions that are revolutionary, scalable and drive value to your business.     

Scientific Retailing

There’s so much data at our disposal but how do you leverage that amount of information to make better business decisions? Our data scientists, BI analysts and data consultants know how to use the power of data to enhance your marketing, merchandising, supply chain and customer experience. With expertise in advanced analytics, artificial intelligence (AI) and machine learning (ML), we help you make the most of your data so you can optimize your investments, processes and platforms.

Cost Optimization

With rising wages, increasing shipping costs and ongoing inflation, every business is looking for areas where they can achieve greater operational efficiency. Our team helps you develop an actionable value-creation roadmap to identify and prioritize cost-saving opportunities to evolve your organization, ways of working and technology landscape. With expertise in advanced technologies like robotic process automation, natural language processing and AI, we can streamline and automate processes across your retail value chain. The end result is a more agile, nimble business with the flexibility and scale to navigate the changing retail landscape.

Next-Gen Engagement

Subscription services are popping up everywhere – from restaurants to jewelry to clothing retailers. The bottom line: Every company is looking for new ways to engage their customers and keep them coming back to their brand. Our team of CX strategists, UX designers and brand marketers work with you to create loyalty and experience strategies that reimagine how your customer needs are met – and the physical, digital and human elements required to bring it to life. From executing next-gen marketing services to designing innovative products and spaces, we help you create new revenue streams and optimize your technology investments, all while delivering seamless, personalized customer experiences. 

  • Capabilities

CASE STUDY

MAPCO: Creating
the Convenience
Store of the 
Future

CASE STUDY

Designing & Implementing an Omnichannel Strategy with Albert

CASE STUDY

Transforming the Way Primark Uses Digital to Connect to Stores

CASE STUDY

Creating a Digital
Future with More
Freedom for Burberry

CASE STUDY

Jamba Juice: The Ideal Holistic Retail Experience

01 / 05

Our Accelerators

01

Content Migrator for Adobe Experience Manager

A fully realized solution that reduces content migration efforts by 80% and overall implementation time by 30%

02

Integrated Platform Accelerator for Commerce (IPA.C)

A MACH accelerator for composable solutions that connects SAP Commerce Cloud or commercetools to headless CMS solutions like Contentful or ContentStack

03

Headless Commerce Accelerator for Composable Sitecore®

A production-ready storefront powered by Sitecore Experience Manager and Sitecore OrderCloud that accelerates your commerce platform

04

SPARK for SAP Commerce Cloud

A turnkey eCommerce solution that provides the customizations you need to get your online store and its products to profit faster 

05

iBeacon Targeting Solution 

A solution that provides advanced content personalization by leveraging iBeacons to review and scan vouchers associated with promotions

06

Payment & Fraud Connectors  

A variety of add-ons that bring secure payment options to retailers to protect against fraud or enable new payment types like Bitcoin

07

Flash Sale Feature for SAP Commerce 

An accelerator that can be applied to any out-of-the-box product for SAP Commerce that enables businesses to quickly manage and optimize their flash sales 

08

SigmaLedger 

A counterfeit prevention blockchain solution that increases supply chain transparency, ensures product authenticity and builds customer engagement

09

Search Bot Helper 

A server-side rendering solution designed to improve your JavaScript website search engine optimization and rendering performance

01

Content Migrator for Adobe Experience Manager

A fully realized solution that reduces content migration efforts by 80% and overall implementation time by 30%

02

Integrated Platform Accelerator for Commerce (IPA.C)

A MACH accelerator for composable solutions that connects SAP Commerce Cloud or commercetools to headless CMS solutions like Contentful or ContentStack

03

Headless Commerce Accelerator for Composable Sitecore®

A production-ready storefront powered by Sitecore Experience Manager and Sitecore OrderCloud that accelerates your commerce platform

04

SPARK for SAP Commerce Cloud

A turnkey eCommerce solution that provides the customizations you need to get your online store and its products to profit faster 

05

iBeacon Targeting Solution 

A solution that provides advanced content personalization by leveraging iBeacons to review and scan vouchers associated with promotions

06

Payment & Fraud Connectors  

A variety of add-ons that bring secure payment options to retailers to protect against fraud or enable new payment types like Bitcoin

07

Flash Sale Feature for SAP Commerce 

An accelerator that can be applied to any out-of-the-box product for SAP Commerce that enables businesses to quickly manage and optimize their flash sales 

08

SigmaLedger 

A counterfeit prevention blockchain solution that increases supply chain transparency, ensures product authenticity and builds customer engagement

09

Search Bot Helper 

A server-side rendering solution designed to improve your JavaScript website search engine optimization and rendering performance

01 / 09
 

FEATURED STORIES

Blog

A Detailed Overview of Adobe’s Universal Editor

EPAM CONTINUUM

Blog

CX+

A Detailed Overview of Adobe’s Universal Editor

Read more

Key Memberships & Partnerships

  • OUR PEOPLE
Sandy McKay

Irina
Yurevich

VP, Head of CPG & Retail, North America

Sandy McKay
  • OUR PEOPLE
Alex VanGestel

Daniel
Smythe

VP, Retail & Hospitality Consulting, EPAM Continuum

Alex VanGestel
  • OUR PEOPLE
Venky Ramesh

Robin
Smith

VP, Digital Engagement, Head of Retail, CPG & Restaurants, EPAM Continuum

Venky Ramesh
  • OUR PEOPLE
Sameer Mansukhani

Pierre
Kremer

Retail & CPG Portfolio Head, Digital Engagement Practice, EPAM Continuum

Sameer Mansukhani
  • OUR PEOPLE
Martin Ryan

Martin
Ryan

EPAM VP, Retail, EPAM Continuum

Martin Ryan
01 / 05
 

Ready to accelerate your company’s growth? Get in touch

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