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NRF 2026: Retail’s Big Show

January 11-13, 2026

Jacob K. Javits Convention Center

NYC

OUR ATTENDEES

Irina Yurevich
Head of Consumer & Services, NA

Sumit Gupta
Director, Business Development

Macy Donaway
Sr. Director, Innovation & Digital Experience

Kemper Fagan
Client Engagement, Innovation & Built Environment Design

Suzette Braun
Sr. Director, Account Management

Robin Smith
Head of Digital Revenue, NA

Andrew Doyle
Head of Loyalty & Promotions Practice

Aliaksei Lobko
Principal, Data Analytics Consulting

Miellette McFarlane
Microsoft Alliances Manager

Jawed Laxmidhar
VP, Business Development

Anna Braz
Product Consultant, Digital Engagement

Ward De Kruiff
VP, Business Consulting

NRF 2026 brings together thousands of retail leaders, innovators and solution providers focused on returns, reverse logistics and the circular economy. 

Join EPAM at NRF to connect with our team and discover how we are driving innovation through data-enabled consumer intelligence and intelligent environments to shape a new future of customer experiences. 

Find us at the DENSO booth, 2409, where we will showcase how indoor positioning technology and data insights converge to deliver new value across retail and adjacent industries. Connect with us for expert insights and technology driven solutions for the future of retail.

Explore EPAM events at NRF:

  • A Roaring Retail Affair: This exclusive event on Monday, January 12, at 7:00 p.m. with Shopify and Algolia will bring together retail and commerce leaders for a night of lively conversation, jazz-era atmosphere and strategic networking at one of Manhattan’s most historic venues.
  • Invite Only Event: The Rise of Agentic Commerce: Are You Ready? Join EPAM and Microsoft at The Yacht Club NYC to explore the next wave of innovation: Agentic Commerce, where autonomous agents are redefining how consumers discover, search and buy.
  • Azure AI Masterclass with EPAM: Real-World AI Applications: Explore how advancements in Azure AI can accelerate innovation across your organization. Join EPAM at the Microsoft booth for an in-theater presentation showcasing how global retail leaders use generative and agentic AI solutions to improve factory operations, gain business efficiencies and improve workforce productivity. The presentation will take place in the Microsoft booth on Sunday, January 11, 2026, at 12:30 p.m.
  • Smart Demand Discover Tours: Experience the future of brand growth with ‘Smart Demand’ in this personalized 45-minute session. Join EPAM and Eagle Eye experts as we guide you through hands-on demonstrations of scalable, personalized promotions that boost engagement and cut discounting costs. The tour includes exclusive access to top ‘Smart Demand’ technologies and curated visits to select exhibitor booths at NRF.
  • Agentic Revenue Management for Retail: Unlock new levels of employee productivity and revenue optimization with EPAM and Databricks. Join us on Sunday, January 11, from 12:00 to 1:45 p.m. for a presentation exploring how agentic solutions are transforming retail revenue management and empowering teams to achieve more.
  • AI Native Smart Retail Solutions with Verizon: Join EPAM and Verizon as we showcase our AI solutions that are already used by the world’s top retail brands. Learn how AI can bring value to your company.

Information from the organizer

EVENT DETAILS

January 11-13, 2026

NRF 2026: Retail’s Big Show

Jacob K. Javits Convention Center

NYC

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