Our Empathy Lab® offering has evolved. While visual design opportunities still involve our website, graphic design and development services, strategy and software consulting, information architecture, and other integrated design and computer services, EPAM Continuum’s Empathy Lab® offering now represents the next iteration in the digital commercial innovation pathway. Rather than start with a single technology, market gap, competitive audit or customer need, we pair our Empathy Lab® offering with our NXT Trends team as a jumping off point. Providing an outside-in perspective that accounts for changes in culture, customers, markets and technology, our Empathy Lab® offering, enhanced with NXT Trends, points to where the future is headed based on the needs of people.
Delivered as a collaborative workshop, our Empathy Lab® offering brings your leadership team together to work closely with our experience designers and consultants to discuss these emerging trends and what they mean for your business. Whether it’s front-end development, software consultation, web or software development or a full reset of your content strategy and management, our Empathy Lab® offering fuels a conversation to find where consumer trends meet your digital platforms.
Using that discussion as a baseline, we transition to a facilitated ideation session that identifies promising customer-centric concepts for further design and development into ‘future scenario’ prototypes, such as UX/UI wireframes, journey maps, new digital offerings and tools, or eCommerce experiences. Those experiences can then be tested with our network of subject matter experts across the EPAM enterprise. We bring these concepts to life through our user interface and user interaction design services.
Our Empathy Lab® offering starts with a one-week workshop experience—led by multidisciplinary practitioners—and end with an evolution of your digital commercial business.
