HUGO BOSS Launches Innovative Customer Loyalty Program and Introduces a New World of Engagement

We are excited to work with HUGO BOSS on the new and innovative HUGO BOSS XP membership program, already live in the UK and set for global roll out over the coming years.

Best-in-class teams from HUGO BOSS and EPAM have brought this vision to life by leveraging expertise in Digital Transformation, Blockchain, powered by the PolygonLabs PoS network and customer experience design. 

We have built the NFT and custodial wallet engine, developed the mobile SDK and integrated omnichannel strategies to enable a seamless, hyper-personalized experience for the group’s customers. Our commitment to innovation helps ensure that every interaction within the HUGO BOSS XP program is meaningful and enhances customer loyalty.

Collaborating with HUGO BOSS on this groundbreaking initiative has been a great opportunity and remarkable journey. It underscores our shared commitment to servicing clients end-to-end at scale and in harmony we consult, design and engineer digital solutions that drive customer satisfaction and brand desirability. 

We look forward to continuing this collaboration and setting new benchmarks in the #FashionIndustry with our partners.

Read the announcement here.

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