Aston Martin Teams Up with BIMA as 2025 Digital Day Challenge Partner
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Aston Martin Teams Up with BIMA as 2025 Digital Day Challenge Partner
The British Interactive Media Association (BIMA) is delighted to announce that iconic British brand Aston Martin will be one of the official Challenge Partners for the 2025 BIMA Digital Day, joining HelloFresh in helping to inspire the next generation of digital talent.
Now in its 14th year, Digital Day is BIMA’s flagship initiative introducing 11–16-year-old students to the exciting world of digital careers.
“Our ongoing collaboration with BIMA, now in its eighth year, demonstrates our shared commitment to empowering the next generation, and we’re thrilled to partner with Aston Martin to support the 2025 Digital Day initiative,” said Kate Pretkel, Vice President, Global Head of Sustainability at EPAM. “By engaging young minds through education and inspiration, we aim to close the digital skills gap and cultivate creativity, problem-solving and technological resilience, which are key enablers of success in the digital economy.”
Read the full article here.
Our global EPAM E-Kids program encourages young children ages 8 to 12 to explore software engineering, develop skills and proficiencies, and pursue lifelong learning. Learn more about our #ekids program: www.epam.com/about/who-we-are/corporate-responsibility/social-responsibility/education
