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Finding a Netflix-like Unicorn in EdTech

Finding a Netflix-like Unicorn in EdTech

Is it possible to create a scalable business model that makes everyone addicted to learning? Many EdTech companies have started looking at entertainment subscription services with interest, wondering if they could replicate the same success in the education consumer market.

Our webinar will:

  • Take a closer look at the successful subscription business model and apply it to EdTech.
  • Analyze several EdTech companies to figure out if they match this business model.
  • Try to find a recipe for achieving success in the emerging consumer EdTech market.

Despite a strong push among EdTech companies to duplicate entertainment subscription success, experts still debate whether it is possible. Where does the educational analogy work and where does it not? Can this subscription model get us to the better quality and effectiveness of learning solutions? From a technology and usability perspective, this approach is worthy of imitation by EdTech providers. But does this business model create a better experience that results in improved learning outcomes?

Embark with us on a journey of finding the subscription unicorn in EdTech!


Head of Education & Learning Services, EPAM Systems

Dmitry Krasovskiy is a visionary EdTech professional. He earned his Ph.D. at the Moscow Institute of Physics and Technology, a leading European technology university. After starting his career in computer game development, he moved to online gaming, and for the last 20 years, has worked with the EdTech community to help companies transition from print to digital. Dr. Krasovskiy has been a professor of computer science for many years and has consistently played a part in the emergence of online digital education.


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