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The Old Road Test: A Conversation About the Role of Technology in Keeping Seniors Driving Longer and Safer

25 Feb 2021
Zoom Event
11:00 AM ET


Director, Massachusetts Institute of Technology AgeLab 

Director, Innovation Consulting, Travel & Hospitality Lead, EPAM Continuum

Journalist (Moderator) 

Senior drivers will represent 25% of the market by 2025. This means that we must start seriously considering their needs when designing cars.

Question is: How might we apply technology and design in meaningful ways to keep senior drivers on the road longer and safer?

In this wide-ranging conversation, you’ll learn about the:

  • Emotional side of driving while older
  • Adaptive role that data, sensors and computer vision can play for senior motorists
  • Complicated conversations families must sometimes have, among other relevant topics

Coughlin and Boutet will discuss how all these issues are embodied in today’s automotive landscape as well as EPAM Continuum’s Silverkey project. Silverkey explores the ecosystem that connects the in-car experience to outside services that enable senior drivers to get behind the wheel with confidence.

Click here to register.